Dealer Development

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A Dealer’s Role in NFL History

A trip to the National Football Hall of Fame reinforces how auto dealers learned retail & service best practices from their implement dealer counterparts
A trip to the National Football Hall of Fame reinforces how auto dealers learned retail & service best practices from their implement dealer counterparts.
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Looking Back: RDO Equipment’s Take on the Last 55 Years

A Look Back on Farm Equipment History with: Daryl Shelton, RDO Equipment Co.’s Executive Vice President of the Agriculture Division, Fargo, N.D. (Farm Equipment Dealership of the Year Alumni Group)
In some ways, the dealer’s business is completely different; in others, it’s entirely the same. It’s all about the people who farm the land.
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Looking Back: GMO, Autosteer Forever Changed Our Business

A Look Back on Farm Equipment History with: Tom Janson, Janson Equipment, Reese, Breckenridge and Charlotte, Michigan
Fifty years ago, success depended on product, availability and location. These are all still very important. However, today the human resources a dealership has, how they are empowered, how they are rewarded, and the level of commitment to customer satisfaction is the key.
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Current Issue

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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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