Data Management

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Adding ‘Agronomic Intelligence’ to Enhance Iron Efficiency & Customer Relationships

Two precision ag managers dissect the dynamics of a successful agronomic partnership plan with farmers with dealership revenue objectives in mind.
As the digital tools of precision farming have helped growers better manage ever-smaller portions of their fields on an individual basis, the successful selling of those tools has opened up profitable new opportunities based on selling “solutions” rather than just selling products.
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Different Perspectives on On-Farm Research Data

Leveraging data from each year's growing season can impact future success.
Every time we grow a crop, the interaction of genetics, management and environment (G x E x M) result in a unique outcome. This inherent variability of agricultural production systems has been a fascinating challenge motivating farmers, agronomists and researchers to identify consistent responses that can lead to more effective decision making.
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International Organization Releases Guidelines for Ag Data Research

An international agricultural research group has created a set of guidelines for organizations using agricultural data in research projects. CGIAR is the Consultative Group for International Agricultural Research. CGIAR and is a consortium of 15 international research centers. CGIAR has developed a Platform for Big Data in Agriculture that advocates for open data use for agricultural research.
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Sinclair

Expanding Precision Services Through an Agronomic Outlet

Sinclair Tractor’s Yield Force team brings a fresh approach to data-driven support, but there are multiple entry points into the agronomic service arena for dealers.
While the Yield Force agronomic service team was already in year 7 with Sinclair Tractor when agronomic consultant Ethan Smidt joined as the third member in 2015, the late arrival didn’t mean the service provider was well established across the eastern-Iowa landscape.
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[Podcast] Dialing Into Precision Service Diversity

In today’s Precision Farming Dealer podcast we share excerpts from my conversation with Kevin Keenan, precision farming manager with Growmark FS, as we discuss the scope and diversity of the retailer’s precision service programs.
In today’s Precision Farming Dealer podcast we share excerpts from my conversation with Kevin Keenan, precision farming manager with Growmark FS, as we discuss the scope and diversity of the retailer’s precision service programs.
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Current Issue

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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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