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Facebook's recent privacy breach has made me wonder whether these same missteps could happen to an ag tech provider. I think the answer is most-assuredly yes. An ag tech provider could carelessly walk into the same trap that caught Facebook.
There’s little doubt among farmers that data pouring from a myriad of displays, sensors, monitors and other precision farming equipment is going to help them be more efficient. However, analysis and timing often stand in the way of that goal.
The precision farming business is aggressively focused on the future — whether its product development and deployment, analytical application of collected field data or conceptual brainstorming of the next breakthrough.
The manufacturer received the American Farm Bureau Ag Data Transparent (ADT) certification, which verifies to producers that a technology provider or product is in compliance with specific core principles for ag data ownership, consent and privacy.
Here in the Technology Corner today, we’re talking about the PTx OutRun autonomous platform — a retrofit kit that enables autonomous grain cart, and now more recently, tillage operations.
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