Dealer Development

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4 Ways to Succeed as a Dealer in the Digital Ag Space

From setting achievable goals and establishing profitable partnerships to keeping customer service a priority, Devin Dubois, VP of Integrated Solutions for Western Tractor shares his keys to capitalizing in an evolving precision business.
Succeeding in the digital ag space requires precision farming dealers to have an understanding of the benefits of the technology without forgetting the core reason for doing business in the first place.
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[Podcast] Starting Workforce Development Before Full-Time Precision Employment

In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Nebraska Equipment's Sales Manager Kenny Pekarek. He shares details regarding the development and launch of a precision-specific internship program, to include the benefits to both the dealership and the student intern.
In today’s Precision Farming Dealer podcast, we share excerpts from my conversation with Nebraska Equipment's Sales Manager Kenny Pekarek. He shares details regarding the development and launch of a precision-specific internship program, to include the benefits to both the dealership and the student intern.
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Nebraska-Equipment

Filling the Precision Labor Pool by Testing Talent through Structured Internships

Looking to find and ideally, retain high-quality technology help, Nebraska Equipment puts students through the paces with flexible, diverse precision internships
Building the next generation of leaders is the key to any successful dealership. That leadership journey can start during a recruit’s education as an internship opportunity. More and more dealerships are offering precision farming internships to both high school and/or college students to give them a taste for what working at a dealership entails.
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Our Dealer Story: Fennig Equipment

What started off with selling a pallet of twine to a farmer has turned into a successful shortline dealership that carries 9 different lines. The Fennigs sat down to talk during the Precision Farming Dealer Summit to share the origin of how the dealership evolved from that initial pallet of twine and what their vision for the future is.
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Miller-Leary-McCullough
Precision Farming Dealer Summit 2019

Mastering Your Market with Customized Precision Problem-Solving

Customers are attracted to a product or service that has value to them. The best way that dealers can show that value is through providing personalized solutions to the customers.
In 2014, the Hale Group conducted research for Iowa, including a lot of information on row-crop agriculture. In a survey of 400 Iowa farmers, one question stood out to dealers: Who do you go to when you want to learn about new products and services?
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Skip Klinefelter
Precision Farming Dealer Summit 2019 Recap

Improving Accountability & Culture within Your Precision Business

Learn from mistakes — and successes — to leverage internal transparency with employees and external trust with farm customers.
Most issues within a precision business are caused by non-implementation of what you already know, and that’s why it’s important to have a checklist to print out, take home and check off, what you’ve done and to determine what you haven’t done.
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Current Issue

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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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