Dealers got a glimpse inside the customer’s mind last week during a farmer-to-dealer panel at the Precision Farming Dealer Summit. I asked our panelists, Mike Starkey and Loran Steinlage, for some words of advice for precision dealers in 2025.
The AG501 Pro features a streamlined design, incorporating the A100 Pro Smart Antenna, which integrates a GNSS antenna, GNSS module, gyroscope and datalink functionalities into a single unit.
The agreement allows PFG America’s dealers to extend Topcon’s comprehensive portfolio of after-market solutions tailored for precision agriculture to their customers.
We’ve been busy over here in the Technology Corner preparing for the 10th annual Precision Farming Dealer Summit, taking place Jan. 6-7 in downtown Louisville, Ky. Skip Klinefelter, CEO of Ag Technology Solutions Group in Greenville, Ill., will be one of several speakers sharing their unfiltered perspective on the state of precision ag.
The company also provided an update on its PTx data platform, which is critical to helping farmers manage operations across the mixed fleet. The first platform offering is expected to be available in 2025.
In a down market, dealers face the challenge of slow-moving inventory. Holding on to unsold equipment can tie up capital, increase overhead costs, and reduce your ability to invest in other parts of your business.
“For a while, it was hard to actually get out of the office because we were processing so many orders,” Ryan Seger says. “But now, with the slowdown, we’re going to have to be more proactive with customers and working with them directly at their farms. We’ll be on the road a lot more.”
There is a strategic approach to sales where building relationships and trust with customers is just as important as the numbers and machinery itself — especially when navigating appraisals and trade-ins.
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