Deanna Kovar, precision ag marketing director discusses the manufacturer’s push for agronomic dealer development and moving on from the Precision Planting deal.
It’s been an eventful few years for John Deere, and particularly its Integrated Solutions business, from the OEM expanding its precision farming partnerships to its highly publicized attempt to acquire Precision Planting.
From money-making advice on billing for precision service, to leveraging crop test plots as a customer retention tool, the last year saw some innovative advancements by dealers and manufacturers.
In our 2018 Guide to Essential Precision Farming Tools, 41 different technologies in 20 categories are showcased to provide dealers with detailed insight into their uniqueness, compatibility and value.
Test plots serve as a platform for dealers to conduct experimental research, equipment demonstrations and employee training opportunities: pillars for which ROI can be better proven to customers.
Some dealers are portraying value in the form of test plot investments: A field (or series of fields) under dealership control where experiments or customer showcases are conducted with equipment and services.
A diverse group of dealers divulge their secrets to motivating new employees, making the most of training opportunities and why an ‘open book’ approach can be a competitive advantage.
So what are the most effective methods for maintaining productive, profitable employees? Our editors compiled experience-based advice from North American dealers of all sizes and brands on how to develop a stable, successful and loyal precision farming staff.
Editorial coverage of the 2018 Farm Progress Show topped the list this month, in addition to several videos of the product introductions and innovations from the show hitting on the list. The second spot this month was claimed by a news item on the newest development from the ongoing John Deere-Granular product development and marketing collaboration. And rounding out the top 3 was a guest blog from Todd Janzen on technologies that are changing agriculture.
From technician to service manager to now chief technology officer, Layne Richins has pretty much seen it all in his 20-plus year career with Stotz Equipment. And now he’s at the forefront of implementing AI at the 24-store John Deere dealership.
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.
Hexagon is the global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.