PFD Features

Sinclair

Expanding Precision Services Through an Agronomic Outlet

Sinclair Tractor’s Yield Force team brings a fresh approach to data-driven support, but there are multiple entry points into the agronomic service arena for dealers.
While the Yield Force agronomic service team was already in year 7 with Sinclair Tractor when agronomic consultant Ethan Smidt joined as the third member in 2015, the late arrival didn’t mean the service provider was well established across the eastern-Iowa landscape.
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Sloan Implement
Industry Q&A

Green & Growing? John Deere Prioritizes Partnerships, Precision

Deanna Kovar, precision ag marketing director discusses the manufacturer’s push for agronomic dealer development and moving on from the Precision Planting deal.
It’s been an eventful few years for John Deere, and particularly its Integrated Solutions business, from the OEM expanding its precision farming partnerships to its highly publicized attempt to acquire Precision Planting.
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Expanding ROI Through Test Plot Practices

Test plots serve as a platform for dealers to conduct experimental research, equipment demonstrations and employee training opportunities: pillars for which ROI can be better proven to customers.
Some dealers are portraying value in the form of test plot investments: A field (or series of fields) under dealership control where experiments or customer showcases are conducted with equipment and services.
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20 Employee Training & Retention Tips for Precision Ag Staff

A diverse group of dealers divulge their secrets to motivating new employees, making the most of training opportunities and why an ‘open book’ approach can be a competitive advantage.
So what are the most effective methods for maintaining productive, profitable employees? Our editors compiled experience-based advice from North American dealers of all sizes and brands on how to develop a stable, successful and loyal precision farming staff.
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Current Issue

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Precision Farming Dealer

  • Getting Creative with Precision Technology in the Desert
  • OEM Leaders Share Roadmap for Precision Growth
  • Ag Autonomy’s ‘State of the State’


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