PFD Features

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Expanding ROI Through Test Plot Practices

Test plots serve as a platform for dealers to conduct experimental research, equipment demonstrations and employee training opportunities: pillars for which ROI can be better proven to customers.
Some dealers are portraying value in the form of test plot investments: A field (or series of fields) under dealership control where experiments or customer showcases are conducted with equipment and services.
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20 Employee Training & Retention Tips for Precision Ag Staff

A diverse group of dealers divulge their secrets to motivating new employees, making the most of training opportunities and why an ‘open book’ approach can be a competitive advantage.
So what are the most effective methods for maintaining productive, profitable employees? Our editors compiled experience-based advice from North American dealers of all sizes and brands on how to develop a stable, successful and loyal precision farming staff.
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Top 10 Precision Farming Stories from September 2018

Editorial coverage of the 2018 Farm Progress Show topped the list this month, in addition to several videos of the product introductions and innovations from the show hitting on the list. The second spot this month was claimed by a news item on the newest development from the ongoing John Deere-Granular product development and marketing collaboration. And rounding out the top 3 was a guest blog from Todd Janzen on technologies that are changing agriculture.  
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Al Myers

A Candid Conversation with Al Myers, Founder of Ag Leader Technology

Developing the industry’s first on-the-go yield monitor as the cornerstone innovation of the company, Myers reflects on more than 30 years of creating a progressive company culture and what the future holds.
Developing the industry’s first on-the-go yield monitor as the cornerstone innovation of the company, Myers reflects on more than 30 years of creating a progressive company culture and what the future holds.
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Precision Application Payoff Hinges on Continuity of Training, Service

With a commitment to precision fertilization practices comes an expectation of financial savings and stellar tech support for Kansas operation Kramer Seed Farms.
With a commitment to precision fertilization practices comes an expectation of financial savings and stellar tech support for Kansas operation Kramer Seed Farms.
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Top 10 Precision Farming Stories from August 2018

Industry news dominated the month of August, with news from Deere taking the top two spots, first on G5 Technology coming available for F4365 High-Capacity Nutrient Applicants and second on the acquisition of PLA. Rounding out the top three items was a video from InfoAg 2018 on Teralytic's NPK Wireless Soil-Probe.
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Top 10 Precision Farming Stories from July 2018

Taking the top spot this month was a news item on Great Plains Ag’s commitment to continuous improvement, including the implementation a new product development system. In the second spot was a new item on Farmobile’s agreement to acquire the assets of Prime Meridian, a precision agriculture data management company. And rounding out the top three was our editors’ takeaways from InfoAg2018 in St. Louis, Mo.
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Current Issue

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Precision Farming Dealer

  • 12th Annual Precision Award Program Honors Top North American Dealer
  • First Customer Contact Builds Trust & Strong Relationships
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