Technology adoption among farmers can be influenced by supply and demand for certain precision systems. While there are other variables farmers consider prior to purchasing hardware, there is are general precision practices that apply to the majority of North American farms, including auto-steer systems and GPS guidance.

In this episode of the Precision Farming Dealer podcast, our editors had the opportunity to talk with a mix of manufacturers while at The National Farm Machinery Show, discussing their greatest challenges and future goals with developing effective, efficient precision training tools for dealers.

The precision farming business is aggressively focused on the future — whether its product development and deployment, analytical application of collected field data or conceptual brainstorming of the next breakthrough.

In this episode of the Precision Farming Dealer podcast, editor Jack Zemlicka is joined by John Raines, senior vice president for Climate's Global Commercial businesses, who discusses the recent data-sharing agreement, along with future goals for the company and getting farmers to buy into digital agriculture.

Peer groups are nothing new to the agricultural industry, but developing a network of external support is an increasingly valuable resource for precision farming professionals. Joining or even forming a precision peer group of non-competitive dealers is an option to network with other specialists and trade tips, challenges and success stories.

Having returned from the third Precision Farming Dealer Summit last week in Louisville, I’ve had an opportunity to reflect on a few of the highlights. The sold-out conference drew nearly 170 attendees including representatives from more than 70 dealerships throughout 26 states, along with Australia, Canada and South Africa.

While we officially welcomed the new year this week, dealers began preparing for 2018 long before flipping the calendar to January. This includes forecasting the most promising precision technologies to increase revenue in the coming year. Precision Farming Dealer recently asked dealers to identify their best precision bets, and the results ranged from expanding service offerings to new product lines.  

In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we share excerpts from a conversation Lessiter Media President Mike Lessiter had with three precision farming managers on the internal and external processes of developing constructive precision training platforms.

The term artificial intelligence, or AI, as it relates to agriculture, is often equated with other trending technologies like autonomous equipment and field sensors. But AI-based equipment is distinct in that rather than being programed to perform a function, it’s being designed to interpret data pulled from the field, act on it and teach itself best practices in the process.