Dealer Development

Most Valuable Dealership Video Series

Increasing Customer Uptime with Service Packages

Consistently billing for precision service is a necessity to developing sustainable revenue. In this video, Ian Watkins, precision farming specialist with Hoober Inc., shares why the dealership developed its Precision Ag Uptime service contracts and how they’ve helped strengthen business relationships with customers.
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Most Valuable Dealership Video Series

[Video] Leveraging Show-Stopping Innovation to Increase Sales

Demonstrating the value and performance of precision technology is an asset to attracting customers. In this video, Brian Lam, precision farming specialist with Hoober Inc., discusses the dealership’s motivation for building a mobile Case IH “scout” and provides a tour of the vehicle’s attention-getting features.
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Most Valuable Dealership Video Series

[Video] Taking Small Steps Toward Prolonged Profitability

Having defined and abstract goals for the future is critical to growing profitability within a precision farming department. In this video, Scott Hoober, co-owner of Hoober Inc., shares his precision objectives for the dealership going forward to include ongoing integration of technology into machinery and partnerships to deliver data management service.
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Easing Busy Season Pressure with Supplier Support Packages

For smaller precision dealers, manufacturer support plans can supplement in-house service and alleviate seasonal pressure.
When the dealership gets busy during planting and harvesting, precision land management (PLM) specialist Darcy Hutchison, can spend an enormous amount of time servicing the small dealership’s spread out customer base. Having the OEM handle a lot of simple phone calls frees him up to handle more complicated in field repairs and service.
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Minnesota Implement Dealer Offers Data Collection Via Airplane

In an era when unmanned aerial systems seem to be the inevitable future for agricultural data collection, one implement dealer has started offering a service of collecting data for customers with a Cessna airplane, flown by an actual pilot.
In an era when unmanned aerial systems seem to be the inevitable future for agricultural data collection, one implement dealer has started offering a service of collecting data for customers with a Cessna airplane, flown by an actual pilot.
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Current Issue

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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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