Precision Sales

Looking Beyond Ag to Solve the Precision Labor Shortage

Hutson Inc. turns interns without ag experience into precision-focused sales representatives.
Hutson Inc., a John Deere dealership with 30 locations in Indiana, Kentucky, Michigan and Tennessee, is looking beyond the farm for its newest hires. The dealership started an internship program to train people without a background in agriculture to become sales representatives.
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Looking Back to Look Forward: Predictions on Autonomy from 2011

This 2011 article, A Report From 25 Years Hence, predicting the future of farm autonomy was cited in examining autonomy’s state in 2023.
The typical U.S. crop farm of 2035 is not that different from the typical farm of 2010, in the same way that the 2010 farm was not the artificially intelligent, self-sufficient, robotic paradise that many predicted way back in 1985.
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[Podcast] New Holland’s New Hay & Forage Precision Products Provide “Good Point of Entry” for Customers

In this episode of the Precision Farming Dealer, podcast we go 1-on-1 with Dana Dahms, precision farming associate product marketing manager for CNH Industrial.
In this episode of the Precision Farming Dealer podcast we go 1-on-1 with Dana Dahms, precision farming associate product marketing manager for CNH Industrial.
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[Podcast] Exploring the Future of Autonomous Technology at FIRA USA 2022

In this episode of the Precision Farming Dealer, podcast we’re headed to Fresno, Calif., for FIRA USA 2022. We catch up with Swarm Farm, GUSS Automation, Naio Technologies and Carbon Robotics representatives for a look at the newest ag robots hitting the market.
In this episode of the Precision Farming Dealer, podcast we’re headed to Fresno, Calif., for FIRA USA 2022. We catch up with Swarm Farm, GUSS Automation, Naio Technologies and Carbon Robotics representatives for a look at the newest ag robots hitting the market.
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[Podcast] The Past, Present & Future of Trimble RTX

In this episode of the Precision Farming Dealer, we sit down with Maximilian Hiltmair, Strategic Marketing Manager for Trimble. On the 10th anniversary of Trimble RTX technology, Hiltmair examines what’s next for correction services in the precision ag industry.
In this episode of the Precision Farming Dealer, we sit down with Maximilian Hiltmair, Strategic Marketing Manager for Trimble. On the 10th anniversary of Trimble RTX technology, Hiltmair examines what’s next for correction services in the precision ag industry.
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Technically Speaking

How to Prepare Your Dealership & Your Customers for Autonomous Farming

As things become more automated, they also become more complicated. That’s why dealers will be critical in customers’ acceptance of autonomous farm equipment.

As things become more automated, they also become more complicated. That’s why dealers will be critical in customers’ acceptance of autonomous farm equipment.


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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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