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2023 Precision Farming Dealer Summit

[Video] Dealers' Opportunity in the Technology Convergence

| Posted in Precision Sales, Service & Support
A futurist and disruptor who cut his teeth in ag retail and agronomy, Robert D. Saik has founded more than 15 farming, ag retail, distribution and agtech companies. The found- er of The AgriTrend/Agri-Data Group, he first teamed with John Deere dealerships in Western Canada before expanding his reach all the way to the Mississippi Delta. Our editors first met Saik through his work with Dealership of the Year JayDee Ag Tech in 2011.
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Day in the Cab

Evolving the Role of Precision Specialist from Tech to Consultant

February 2, 2022 | Posted in Precision Sales, Service & Support
Eric Mensen, integrated solutions specialist at Van Wall Equipment in Story City and Nevada, Iowa, explains why the role of precision specialist will evolve into more consulting and supporting the farmer than anything else. “Our role as a precision specialist is going to go away from nuts and bolts. It’s going to be more centered around making systems on the farm work together and work the most efficiently.”
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Day in the Cab

Communication Critical to Present & Future Precision Service & Sales

Eric Mensen of Van Wall Equipment, Precision Farming Dealer’s 2021 Most Valuable Dealership, demonstrates how conversations across departments benefit the dealership and its customers.
By Michaela Paukner posted on February 1, 2022 | Posted in Precision Sales, Service & Support
Eric Mensen, integrated solutions specialist at Van Wall Equipment, maintains constant communication with his customers and coworkers at Van Wall’s Story City and Nevada, Iowa, locations. It’s a practice that proves successful for the dealership today, and Mensen predicts it will become even more important to the role of a precision farming specialist in the future.
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Leveraging Relationships Key to Working Through Shortages

Reichhardt Electronic Innovations uses communication with dealers and growers to find solutions to supply chain challenges.
By Michaela Paukner posted on November 29, 2021 | Posted in Dealer Development, Precision Sales

Relationships are key to the success of precision farming company Reichhardt Electronic Innovations. Throughout the COVID-19 pandemic and the resulting supply chain shortages, those connections have allowed Reichhardt to work with dealers to continue to meet their customers’ demands.


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Mike Houghtaling P&C Ag Solutions

P&C Ag’s Go-to-Market Strategy for Autonomous Farm Equipment

Dealer shares outlook on six stages of adoption for autonomous farming vehicles.
By Mike Lessiter posted on November 22, 2021 | Posted in Autonomy & Robotics, Precision Sales

Mike Houghtaling, president and founder of P&C Ag Solutions in Reese, Mich., views adoption of autonomy in six stages. Each stage represents an opportunity for the independent retailer to demonstrate the reliability and necessity for new precision agriculture equipment.


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Precision Farming Dealer

  • Getting Creative with Precision Technology in the Desert
  • OEM Leaders Share Roadmap for Precision Growth
  • Ag Autonomy’s ‘State of the State’


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Top Directory Listings

Pro+Aqua

Pro+Aqua provides water filtration systems for residential and commercial use in the United States and Worldwide. Our product lineup covers well water filtration systems, water softener systems, hydroponics filtration systems, reverse osmosis systems, and RV filter systems designed for reliable...
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DigiFarm VBN LLC

DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers

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Ag Express Electronics

We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.


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