I started my farm equipment career during the Gerald Ford administration. Things were rockin’ during those 3 years (1975-78). Fresh out of college with a business degree, I went to work as a commissioned salesperson.
How does Cody Boeck sort through the noise and narrow down which technologies are actually worth the investment? He created a Venn diagram to guide his evaluation process.
The ability of AI to truly unlock benefits for your business comes from figuring out how you can tap your many “filing cabinets” of unstructured data to provide fast, accurate and meaningful results. Unless you approach the idea of AI integration from a truly long-term strategic approach, you might be disappointed with the outcome.
"We’re all salespeople but having the composure to walk away and let the customer work at it and sometimes struggle with it a bit before you come back into the picture is very important."
Eric Schuler's role will focus on expanding Vi’s presence across the U.S. equipment dealership market, driving new partnerships, and helping dealers leverage AI-powered solutions to enhance service operations.
I often wish I could truly gauge the impact I have made in my lifetime, hoping that it was much more good than bad. Just as tossing a rock into a still pond can send ripples to the other side, many daily decisions send ripples through others' lives that we often do not see.
The editors of Farm Equipment magazine announced that the 2025 Dealership Minds Summit will be heading to Iowa City, Iowa., on July 29-30, 2025, for the 11th annual gathering of top farm equipment dealerships from around North America.
We had a front-row seat to the launch of AEF’s Agricultural Interoperability Network (AgIN) at AGRITECHNICA a few weeks ago, which promises to ease the process of data sharing for farmers and dealers.
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.
Hexagon is the global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.