In 2017, Central Valley Ag joined several other ag retailers in forming Field Reveal, an agronomic data platform. Through front end algorithms, the tool is designed to simplify the prescription-writing process for seed and fertilizer recommendations based on geo-referenced, multi-layered sampling taken from grids, soil management zones or a combination of both.
The scope, depth and quality of precision services offered by Central Valley Ag has paid off with minimal customer turnover and is the biggest indicator of customer satisfaction, according to Keith Byerly, Advanced Cropping Systems manager.
As Central Valley Ag found success combining hardware sales and agronomic service, developing a dedicated staff with specialized knowledge included a move to fee-based model for billing out precision services.
In the next 3-to-5 years, Keith Byerly, Advanced Cropping Systems manager for Central Valley Ag, sees the precision industry and customers going in two separate directions, which will necessitate more specialization with products and services to maintain a competitive advantage.
From understanding the Internet of Things to a postmortem of a notable ag acquisition that didn’t happen, Precision Farming Dealer’s “most viewed” content in 2017 highlighted the top trends and newsworthy moments from the past year.
There were no shortage of buzz-worthy occurrences in 2017, defined by the John Deere-Precision Planting saga, which made headlines before and after the planned acquisition dissolved in May.
Precision Farming Dealer gathered advice, insight and experience-based tips from a diverse group of retailers of all sizes, colors and locations to provide bankable takeaways on billing for precision service.
Building a precision farming dealership essentially from scratch is a daunting task, especially in an area where competition is fierce and farm customers tend to be tech-savvy.
Collaboration is often preached within the precision farming business of a dealership, but not always practiced. Both internal teamwork among employees across departments and cultivation of external partnerships with farm customers combine to create a profitable, productive culture.
As I look at the online footprint of Ag today, there is a trend that kind of ticks me off. There is a fair bit of complacency for what I am going to call the 3 “A’s” of modern Agriculture. Those three “A’s” are Agronomy, Acceptance, and Agvocacy.
Three dealers and their progressive farm customers sit down for a moderated panel discussion at the at the 3rd Precision Farming Dealer Summit in Louisville.
Three dealers and their progressive farm customers sit down for a moderated panel discussion at the at the 3rd Precision Farming Dealer Summit in Louisville.
From technician to service manager to now chief technology officer, Layne Richins has pretty much seen it all in his 20-plus year career with Stotz Equipment. And now he’s at the forefront of implementing AI at the 24-store John Deere dealership.
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.
Hexagon is the global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.