Dealer Development

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Dealer Development

Value Added with a Dedicated Precision Specialist

Smaller dealerships may spread precision equipment work across staff, but having a dedicated specialist can made a big difference in sales and efficiency.
For years, Waupun Equipment, a 2-location dealership group in central Wisconsin, split their precision equipment responsibilities between two of its parts department employees.
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Oregon Trail Equipment
Dealer Development

4 Tips for Sharing Precision Workflow Across Departments

Staying limber in terms of precision workflow during the busy season has its merit. But for Oregon Trail Equipment’s AMS manager, Luke Bennett, the payback goes beyond the obvious.
When Precision Farming Dealer caught up with Luke Bennett, AMS manager of Oregon Trail Equipment in Beatrice, Neb., in mid-May, he was embroiled in a drawn out, busy planting season.
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Industry Q&A

What online sales methods do precision farming specialists at your dealership utilize, and how have these helped manage aging or used inventory?
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[Webinar] Optimizing Your Dealership Systems to Improve Precision Profitability

During this webinar, Steve Cubbage, founder of Record Harvest, explains how a move to a single dealer management system has significantly improved his businesses productivity, profitability and visibility, while providing immediate returns and future return on investment. [To view any of our webinar replays, you must be logged in with a free user account.]
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Dealer Development

Creative Clinic Strategies: Putting Farmers out Front

One farm equipment dealership finds that precision equipment clinics can have immediate sales benefits when attendees hear from their peers.
Gellings Implement, a Case IH-New Holland dealership in Eden Wis., added precision farming to their single-location about 5 years ago. To help establish the dealership's new business, it began offering pre-season clinics to build a rapport with customers and build credibility.
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Precision Farming Dealer

  • Getting Creative with Precision Technology in the Desert
  • OEM Leaders Share Roadmap for Precision Growth
  • Ag Autonomy’s ‘State of the State’


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